Small Business Saturday 2021

Help make Small Business Saturday a success

Small businesses need you now more than ever before. Every time you pick up a coffee at your local café, grab lunch at the mom-and-pop shop or buy a new handbag from a local store, you're making an impact in your community. In fact, for every dollar spent at a small business in the U.S., approximately 67 cents stays in the local community. 

Support your favorite local spots or find new ones

Come celebrate Small Business Saturday in the Village on Saturday, November 27, 2021 as we boost awareness and support for our local small businesses. Enjoy shopping specials, discounts, and merchant hospitality as you “Shop Small.” Nearly every locally-owned store in the area will participate in the “Shop Small” campaign "Small Business Saturday." 

Participating Businesses Here

Spend the Day in the Village

Public parking is plentiful in the Village, and the beach is only two blocks away. Many casual and fine dining establishments are within steps from the venue, as well as shopping at a wide variety of boutiques, salons, and galleries.

What To Expect

The Carlsbad Village Association is gearing up for a spectacular Small Business Saturday celebration in the Village on November 27th. Come experience the Village like never before with live music throughout the day while shopping Small Business Saturday specials. Participate in the free gift card giveaway (no purchase necessary) hosted by the Carlsbad Village Association for a chance to win one of over 40 different gift cards to downtown restaurants, Carlsbad wineries and tap rooms. Over $2,500 in gift cards will be given away. You can also count on a bit of local swag to be handed out as well.

The Carlsbad High School Jazz Ensemble will be debuting their holiday musical program with a concert outside the Carlsbad Village Music store. For several years the CHS Jazz Ensemble has helped the downtown businesses kick off the holiday season with their amazing vocals and musical talent and this year they have something special planned for us. 

Stay tuned for more details as they unfold!