A Safe New Twist on Small Business Saturday 2020
In 2020, small businesses have felt the impact of the global pandemic more than any other type of business. Small businesses are the glue that hold communities together, build vibrant culture, and define the heart of a city. The pandemic has vastly impacted small businesses and required business owners to follow a new set of rules in order to keep patrons safe. At the same time, small businesses have sustained and adapted so that they can stay afloat, keep their employees paid, and help the communities that they serve. For these reasons, and many more, this year’s Small Business Saturday is more important than ever.
Small Business Saturday is celebrated in cities around the world. It is reserved as a day to support small business owners and an annual holiday shopping tradition that kicks off the season of gift giving. This year, it will be a new experience fueled by the perseverance of the dedicated local businesses that have supported the Carlsbad community throughout the pandemic.
The 11th Annual Small Business Saturday will take place on November 28th. While group gatherings are limited by the health pandemic, the typical main street experience will be transformed into a new and exciting way to interact with small businesses in the Village. The Carlsbad Village Association has set up an interactive Treasure Hunt that will enable guests to explore downtown. The game will keep safety measures in place while encouraging participants to learn more about the businesses, learn about the Village’s history, and experience some iconic landmarks in a new way. $1,000 in prizes will be given away. For more information on the interactive game, visit the Small Business Saturday page.
On Small Business Saturday itself, the Carlsbad Village Association will be hosting a booth at the corner of Grand Avenue and State Street with a photo op, as well as Small Business Saturday swag, and a last chance to take part in this year’s one-of-a-kind interactive game.
Shopping at small businesses makes an impact in the community. On Small Business Saturday, you can “Shop Small,” support local business owners, get a jump start on holiday gift giving, and participate in the Treasure Hunt to learn more about all of the things that make Carlsbad Village great.
And don't forget that www.giftcarlsbad.com is available to help you get a jump on gift giving this year. And every purchase benefits the participating Carlsbad business immediately!
Thank you to MaryBeth Blood, Elevated Internet Marketing Contract Content Manager, for contributing to this article.